Self-Study Course Details
Course Description
In this episode of the Encoursa CPE Podcast, Nicole Landau discusses how accounting professionals can build deep expertise by focusing on a specific industry niche. Using construction accounting as a case study, Landau explains how specialization enhances client value, strengthens professional positioning, and creates new advisory opportunities.
Participants will explore how niche expertise develops over time, why industry-specific knowledge matters, and how accountants can differentiate themselves in competitive markets. The session also highlights practical considerations for working within specialized industries and delivering more meaningful client insights.
Note: You can listen to this podcast episode on Apple or Spotify. If you listen on one of these platforms please return to this course and complete the review and exam questions for CPE credit.
Learning Objectives
- Identify the benefits of developing niche expertise in a specific industry, such as construction accounting.
- Recognize how industry specialization enhances client value, professional differentiation, and advisory opportunities.
Prerequisites
- None
Advanced Preparation
None
Author Details
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Liz Briggson
Liz Briggson joined the Encoursa team in 2017, bringing a unique mix of accounting, finance, and sales experience. A self-described lifelong learner, Liz is passionate about education and helping people reach their potential.
Liz's corporate finance experience includes progressive finance roles with Kellogg Company, Amway, and Open Systems Technologies. At Amway, Liz was responsible for management reporting for Amway’s portfolio companies and financial planning & analysis for Amway’s finance and executive divisions. Prior to that, Liz served clients in the utilities, insurance, and manufacturing industries in the assurance practice at PricewaterhouseCoopers.
Today, in addition to being a member of Encoursa, Liz continues to practice as a licensed CPA, providing valuation and financial advisory services as part of the Adamy Valuation team.
NASBA Sponsor
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Encoursa is registered with the National Association of State Boards of Accountancy (NASBA) as a sponsor of continuing professional education on the National Registry of CPE Sponsors. State boards of accountancy have final authority on the acceptance of individual courses for CPE credit. Complaints regarding registered sponsors may be submitted to the National Registry of CPE Sponsors through its website: NASBAregistry.org.
$15.00
CPE
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Webinars: CPE certificates will be accessible through your dashboard 1 hour after a webinar concludes.
Self-Study: CPE certificates will be accessible through your dashboard immediately after passing the qualified assessment.
For specific instructions on accessing your CPE, please see our FAQ section on our support page.
- Multiple Attendees on Webinars: Each attendee should register separately for the webinar. If more than 1 attendee participated from the same device, please contact us after the event to let us know. For group signups for paid events, please contact us.
Purchase options
Podcast Course
Construction Accounting and Beyond: Building a Niche with Nicole Landau
- by Liz Briggson
- Credits: 1.00
$15.00
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