Webinar Details
Course Description
Tax season gives your firm a rush of work. The months after tax season are where you can build the next layer of revenue.
This 1-hour webinar is for tax and accounting firm owners who want to turn the rest of the year into more than a waiting period before the next filing rush. Christian Jones, CEO of TaxProMarketer, and Noah Jenks, Director of Sales, will show how firms can use marketing to bring in better-fit prospects, stay in front of clients after April, and create more opportunities for services beyond tax prep.
You’ll see what that looks like through examples from real firms, with practical ideas you can use to make your website, online presence, paid ads, and client communication work together before the next busy season.
Learning Objectives
- Identify how to restructure your website so it can get found in Google and AI-driven search, including the kinds of questions, quick answers, service pages, FAQs, and content structure that matter now
- Discover why Google reviews, your Google Business Profile, and local search rankings work together to build trust before a prospect ever contacts your firm
- Recognize how paid ads fit into a larger marketing system, and why ads often fall flat when your website, reviews, follow-up, and sales process aren’t ready
- Identify how email marketing keeps you in front of current clients, warms up future clients, and creates more opportunities for higher-value services without constantly pitching
Prerequisites
- None
Who Should Attend
CPAs and accounting professional firm owners and leaders.
Advanced Preparation
None
Presenter Details
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Christian Jones
- CEO
Before becoming CEO of TaxProMarketer (an Inc 5000 company) in 2023, Christian had 8 years experience leading TPM’s SEO & Sales departments. His search marketing strategy has helped set the standard within the tax and accounting industry. Christian was named Top 20 under 40 by CPA Practice Advisor. He is also the host of The ProMarketer Podcast and has spoken at numerous conferences and on a variety of podcasts across the industry. He has been a small business owner for 14+ years and is a husband and father of 4.
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Noah Jenks
- Sales & Account Manager
Noah leads the Sales and Prospecting departments at TaxProMarketer. In this role he develops new systems to automate and maximize the sales process. He also provides training on the latest sales strategies for his team and is always ready and willing to talk to prospects and clients about what TPM offers. Before coming to TaxProMarketer, he served as an international school director in Tanzania, East Africa. He and his wife, Katie, along with their four children (Eliana, Cora, Sebastian, and Amani) spend half the year traveling outside the U.S., experiencing other cultures and seeing the world.
NASBA Sponsor
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Encoursa is registered with the National Association of State Boards of Accountancy (NASBA) as a sponsor of continuing professional education on the National Registry of CPE Sponsors. State boards of accountancy have final authority on the acceptance of individual courses for CPE credit. Complaints regarding registered sponsors may be submitted to the National Registry of CPE Sponsors through its website: NASBAregistry.org.
Date & Time
CPE
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Webinars: CPE certificates will be accessible through your dashboard 1 hour after a webinar concludes.
Self-Study: CPE certificates will be accessible through your dashboard immediately after passing the qualified assessment.
For specific instructions on accessing your CPE, please see our FAQ section on our support page.
- Multiple Attendees on Webinars: Each attendee should register separately for the webinar. If more than 1 attendee participated from the same device, please contact us after the event to let us know. For group signups for paid events, please contact us.
Purchase options
Live Webinar
4 Critical Marketing Strategies to Drive Revenue Beyond Tax Season
Sponsored by TaxProMarketer
- Jun 18, 2026
- 4:00 PM EDT
- Credits: 1.00
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